Why Character is King when it comes to Getting a Business Loan


Lenders talk about the 5 C’s regarding business borrowers:Cash Flow, Collateral, Capacity Conditions, and Character. Cash Flow has to do with the amount of cash the business generates.  It looks at the business’ revenue and its expenses.  Cash flow analysis identifies the earnings a company produces; the lender knows those earnings will be used to…
https://borrowstar.com/2017/07/22/why-character-is-king-when-it-comes-to-getting-a-business-loan/

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